About Me
Performance Driven. Creatively Grounded.
I build performance marketing systems that combine analytics, creative strategy, and disciplined execution. My background spans paid media management, ecommerce growth, and digital campaign architecture across Google, Meta, and emerging platforms.
I hold a Bachelor of Science in Marketing and bring hands on experience in paid search, paid social, email marketing, and full funnel acquisition strategy. I work fluently across Google Suite, analytics dashboards, conversion tracking systems, and digital reporting tools.
Beyond media buying, I create.
Video production, UGC content, editing, photography, and web design all inform how I approach performance. Creative and analytics are not separate. They work together.
I am always learning, testing, refining, and exploring new tools including AI driven workflows that improve efficiency, research, and campaign insight.
Strategy First. Execution Always.
I approach marketing with structure. Clear objectives. Clean tracking. Intentional campaign architecture.
My experience includes:
- Google Ads and paid search strategy
- Meta and paid social campaign management
- Email marketing systems and segmentation
- Ecommerce and Shopify builds
- Website design focused on conversion
- Video production and ad creative testing
- AI implementation for research and workflow efficiency
I believe growth should be measurable, repeatable, and aligned with real business outcomes.
Digital marketing moves fast. I move with it.
Technical & Marketing Capabilities
A blend of performance marketing strategy, creative production, and technical fluency that supports full funnel digital growth.
Let’s Connect
If you’re looking for a performance marketing partner who combines analytics, creative strategy, and disciplined execution, I’d love to connect.